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Email marketing method, what is better?

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Posted by: montyauto

Need your input, what is better:

As many as the emailer opted in for

or

As many as frequency of sending emails?



Posted by: clifton

Sorry Montyauto, I could not get very well your question. What do you mean by "As many as frequency of sending emails"?



Posted by: forwardone

I`m confused by it too.

I think the question relates to which is better - having a lot of people to send e-mails to on a periodic basis, as opposed to sending out e-mails more frequently but to a lower number of recipients.

I assume this is to a `safelist` of course.



Posted by: montyauto

Need your input, what is better:

As many as the emailer opted in for

or

As many as frequency of sending emails?



Posted by: clifton

Merged thrads. We still don't understand your question



Posted by: Pete Berg

According to me as many as frequency of sending emails is much better then the opening of the emails,because we can send many at a time.



Posted by: addy999

I think the more the no. of people u send the mail better will be the results and dont think frequency matters much.



Posted by: golddust

Sending email is much like doing a direct mail to a "list"; about 1% will look at your ad unless you have a really catchy ad, then it could go as high as 5%.
Frequency does matter; it takes the average person many exposures (between 8 and 20+) to the same ad before they even notice.
This is well know in marketing facts.




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